BAYZ Audio

BAYZ is a company specialized for the development and production of audio hifi equipment in the high-end segment. The products are unique, hand-made, limited edition pieces. Besides the distinct sounding, a neat and minimalist form language characterizes the products of the company. Accordingly, the brand image is intended to reflect these qualities. The emblem is built up of two separate graphical units, one being the monogram-logo that primarily defines the company’s identity, created of the initials of the founder of the company, Bay Zoltán, the other being the characteristic emblem-like unity of ‘BAYZ audio’. The interweaning letters of the logo are created by a continual, unbroken line. Their transitioning and interconnecting intersection define paralell planes, hence the plane graphics create a sense of spatiality. The harmonious balance of square and round/curved forms and the resulting rhythm gives a kind of musicality to the logo, reflecting the complementary nature of the high and low termini of sounds. Therefore, the minimalist monogram becomes a synthesis of symbols that radiates complexity and uniqueness.

Credits:
Visontai Márton (photo)

Services

Logo Design, Visual Identity

Client

BAYZ audio

Design

Kiss Zsombor

Year

2016